{"id":46225,"date":"2022-08-09T13:58:10","date_gmt":"2022-08-09T11:58:10","guid":{"rendered":"https:\/\/intellias.com\/?p=46225"},"modified":"2023-04-28T15:45:02","modified_gmt":"2023-04-28T13:45:02","slug":"digital-opportunity-evaluation-for-every-mile-that-matters","status":"publish","type":"post","link":"https:\/\/intellias.com\/transportation-product-development-technology-consulting\/","title":{"rendered":"Digital Opportunity Evaluation for Every Mile that Matters"},"content":{"rendered":"<h2 id=\"project-snapshot\">Project snapshot<\/h2>\n<p>The global transportation, travel, and logistics industry is on a journey from doing digital to being digital. Companies are chasing opportunities to offer consumers the mobility experience they want. The providers adopt digital capabilities to navigate change, accelerate innovation, and deliver products that align customer and business needs to assure sustained market success.<\/p>\n<div class=\"text-section gradient\">\n                <div class=\"text wow fadeInUp\">\n                   <p>Our client\u2019s licensed trucking mileage software system is trusted by 75% of IFTA agencies and used by 94% of the top motor carriers, brokerages, and manufacturers across North America. It is the go-to solution for quickly calculating HHG and Practical mileage, as well as truck-specific routes.<\/p>\n                <\/div> \n        <\/div>\n<h2 id=\"about-the-client\">About the client<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-45147\" src=\"https:\/\/d17ocfn2f5o4rl.cloudfront.net\/wp-content\/uploads\/2022\/08\/digital-transportation_body-image.jpg\" alt=\"Digital Opportunity Evaluation for Every Mile that Matters\" width=\"770\" height=\"450\" \/><br \/>\nOur client has built their reputation by leading the development of the transportation and travel industry for over 160 years. Having set the gold standard in the routing and mileage space, our client remains on top today by applying innovation that improves the movement of people and goods. Offering robust hardware, navigation, and logistics as well as an unparalleled vehicle platform, the company serves a broad range of industries operating across the globe.<\/p>\n<h2 id=\"business-need\">Business need<\/h2>\n<p>Our client is a visionary company that constantly scouts innovative products and services to make business efficient, effective, and revenue-generating. As often happens with complex solutions, some grow outdated with new digital mobility models and industrial consumerism getting the upper hand across the technology landscape.<\/p>\n<p>This was the case with our client\u2019s proprietary digital platform, and online mileage and routing system that has been throughout the commercial trucking industry for over 30 years.<\/p>\n<section class=\"testimonial-wrap testimonial-wrap--simple\">\n\t\t\t<blockquote class=\"testimonial-block\">\n\t\t\t\t<div class=\"testimonial-block__content\">\n\t\t\t\t<svg class=\"quote-icon\" width=\"75\" height=\"65\" viewBox=\"0 0 75 65\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path opacity=\".3\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M16 29.7h10c2.4 0 4.4.8 6.1 2.5a8.5 8.5 0 0 1 2.5 6.2v17.4c0 2.5-.8 4.5-2.5 6.2a8.2 8.2 0 0 1-6 2.6H8.7c-2.4 0-4.4-.9-6-2.6a8.5 8.5 0 0 1-2.6-6.2v-32A23 23 0 0 1 7 7.4 23.1 23.1 0 0 1 23.2.6H26a2.8 2.8 0 0 1 2.9 3v5.7c0 .8-.3 1.5-.9 2-.5.6-1.2 1-2 1h-2.8a11 11 0 0 0-8.2 3.3c-2.2 2.3-3.3 5-3.3 8.2v1.5c0 1.2.4 2.2 1.2 3 .9 1 1.9 1.4 3 1.4Zm49.9 0c2.4 0 4.4.8 6 2.5a8.5 8.5 0 0 1 2.6 6.2v17.4c0 2.5-.9 4.5-2.5 6.2a8.2 8.2 0 0 1-6.1 2.6H48.7c-2.4 0-4.5-.9-6.1-2.6a8.5 8.5 0 0 1-2.5-6.2v-32a23 23 0 0 1 6.7-16.4A23.1 23.1 0 0 1 63 .6h2.9c.7 0 1.4.3 2 .8.6.6.8 1.3.8 2v5.9c0 .8-.2 1.5-.8 2-.6.6-1.3 1-2 1H63a11 11 0 0 0-8.1 3.3c-2.2 2.3-3.4 5-3.4 8.2v1.5c0 1.2.4 2.2 1.3 3 .8 1 1.8 1.4 3 1.4h10Z\" fill=\"url(#a)\"\/><defs><linearGradient id=\"a\" x1=\".2\" y1=\"32.6\" x2=\"74.5\" y2=\"32.6\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#45D6AD\"\/><stop offset=\".5\" stop-color=\"#5DB6E1\"\/><stop offset=\"1\" stop-color=\"#BC84CA\"\/><\/linearGradient><\/defs><\/svg>\n\t\t\t\t\t<p>Nine out of 10 Fortune 500 shippers use the company\u2019s solution as their North American mileage standard for accurately calculating routes and miles.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<small class=\"testimonial-block__footer\">\n\t\t\t\t\n\t\t\t\t\t<span class=\"testimonial-block__author\"><span class=\"author\"> <\/span> <\/span>\n\t\t\t\t<\/small>\n\t\t\t<\/blockquote>\n\t\t<\/section>\n<p>As a technology consultant, Intellias was to explore the system\u2019s strategic options and support the client\u2019s digital strategy for evolution with a focus on growing the client\u2019s market share and portfolio in the US and the rest of the world.<\/p>\n<h2 id=\"the-solution\">The solution<\/h2>\n<p>Intellias provided all-inclusive product consulting and discovery services. The team carried out feasible business processes and solution technology analysis; explored modernization options; finalized strategies, that are grounded in reality while corresponding to the company\u2019s business goals and preparing the way for future engineering process.<\/p>\n<h3>Product vision consulting<\/h3>\n<p>Taking the client\u2019s concept as the foundation, Intellias experts analyzed and evaluated the client\u2019s product portfolio as a unique and complex environment. They formulated a product vision, clarified requirements, business issues, and market opportunities that technology would address when mapped out on the project implementation.<\/p>\n<p>With a focus on defining a future value-added product portfolio and optimizing a go-to solution, Intellias team examined the existing product\u2019s capabilities and supporting functions. Their work covered meticulous analysis of usability, customer experience, competitor and market research, and platform adoption. The team assessed tech stack analytics, code hygiene, development and data processing, cloud adoption, optimization methods, and the existing digital product\u2019s scalability, security, and integrations.<\/p>\n<h3>Solution discovery<\/h3>\n<p>After a rigorous review of every aspect of the product\u2019s operation, Intellias experts defined an optimal technical solution and transformation strategy. Combining industry best practices with their own experience successfully implementing digital projects, they focused not simply on recounting issues but on defining a step-by-step approach to making change.<\/p>\n<p>The team presented documented evidence for the client\u2019s future solution decision-making. Based on the assessment findings, Intellias experts formulated feasible options for the solution implementation. They provided the client with an MVP-a product prototype- identifying the new solution\u2019s potential. It included a tangible project plan and a roadmap with investment proof, an architecture design, and trade-offs.<\/p>\n<p>Full-scale technology consulting was provided with regards to a business analysis and processes review, the solution architecture, UI\/UX design streams, and the implementation approach.<\/p>\n<h2 id=\"business-outcome\">Business outcome<\/h2>\n<p>Intellias provided expert guidance for our client to have a realistic vision of their mileage &amp; routing system\u2019s future development. Also, Intellias offered an optimal implementation plan for further value-added transformation of the digital product. A focused assessment resulted in detailed recommendations for change. Intellias technology consulting services made it possible for the client to:<\/p>\n<ul>\n<li>realize digital opportunities based on a clear vision of current market requirements and customer needs<\/li>\n<li>advance the product in tune with the business model and requirements<\/li>\n<li>optimize investment and start generating revenue<\/li>\n<li>offer the best customer experience with the right digital product<\/li>\n<\/ul>\n<p>Intellias supported the client by setting the stage for modernization and further digital transformation of a next-gen industry staple for sophisticated routing and mileage calculations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Product development technology consulting for a leader in innovative technology solutions for commercial transportation 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